Despite the emergence of new methods, tools, and technologies, front-end development is increasingly moving toward standardization, which highlights certain trends. Let's take a look at several key areas of industry development.
Pure Web Components
More and more web components are being developed without being tied to a specific framework. This is convenient, simple, and practical because they can be used with any software. Such components are supported by all modern browsers, have optimal resource consumption and package size, and offer excellent VDOM rendering. In 2020, we can expect widespread use of modular components that are easy to develop anywhere, reusable, and shareable.
Some tools already allow turning components into building blocks that can be used in various applications and projects. This approach is gaining popularity.
The Relevance of JavaScript
JavaScript remains the main tool for front-end developers thanks to its flexibility and constant updates. The language has become much easier to use due to the availability of many supporting tools, including plugins, bundlers, frameworks, and libraries. The ES6 standard brought many innovations: asynchronous functions, new Object methods, and tools for implementing a component-oriented approach. Beginners may find the lesson "JavaScript Basics: My First Code" useful.
Smart bundlers like Webpack allow you to write code effortlessly and get a quality result. Among the leading frameworks are React, Vue, and Angular:
Responsive Layout
This is not just a trend but a must-have. While responsive layout used to be highly desirable, in the coming year it will be absolutely essential. Therefore, the popularity of WebAssembly is expected to grow—it has fewer performance limitations than JavaScript, and the code executes faster. Not all browsers support WebAssembly yet, but this is expected to change soon.
The number of website visits from mobile devices has already surpassed that from PCs and laptops, so the very concept of responsive layout needs to shift. Previously, desktop versions were primary and adapted to mobile, but now it should be the other way around. Fortunately, this doesn't pose any restrictions, as modern smartphones and tablets are powerful enough to handle complex elements that were previously avoided due to their size.
The details of responsive layout are thoroughly studied in the course "Web Layout Developer: The Freelancer's Code".
In some industries, attention should also be paid to adapting not just for smartphones and tablets, but also for smart devices—watches, speakers, refrigerators, and more. Optimizing web applications for small screens is not yet widespread, making it a promising niche.
Universal Tools
The line between designer and developer roles is becoming increasingly blurred. Now, simple and universal tools that can be used by both are in demand. Integration of design components with code elements is becoming more common. These two professions are inseparable, and specialists should at least understand the basics of each other's work. Many professionals already operate in both fields, and modern companies are making this easier. For example, Figma offers reusable interface components, and FramerTeam provides tools for designers who also code. Here's a great webinar on how to build a responsive website without frameworks: "Fast Layout of a Complex Website from Figma". The future belongs to versatile specialists, so designers are encouraged to explore front-end development and create masterpieces.
Artificial Intelligence Technologies
AI is already involved in most technical processes worldwide, but when it comes to front-end trends, we’re especially interested in machine learning. New software is emerging that can autonomously adjust its behavior based on data collection and analysis. Some companies have already implemented this innovation. Image recognition technologies help improve user experience and boost conversion rates. No matter your field, this is worth implementing in your services. Visitor engagement will noticeably increase.
Fast Loading
Accelerated Mobile Pages (AMP) and Progressive Web Apps (PWA) are still a priority for Google. These technologies are essential if your content allows for it—AMP works only for static content and displays only the most important information, excluding animated elements. While today they can improve your search ranking, soon they will be essential just to keep up with competitors.
Motion Design
One of the key trends is minimalist design paired with complex animated interactions. Tooltips, modular scrolling, interactive backgrounds, and diagrams attract user interest, increase engagement, and improve behavioral metrics.
Web designers use principles of asymmetry and balance to create unique page layouts that hold the user’s attention. But now it’s not just about composition—it’s about presentation. Broken grid layouts need to be styled with interactive elements to encourage user interaction. Subtle visual effects and hidden animations bring the page to life—static designs are no longer in fashion.
How and When to Apply Trends?
Some of these trends will remain relevant for a long time, while others should be adopted now before they become standard. By following cutting-edge trends, you can impress clients with high-quality work, enter new markets, and increase website conversions—making competitors envious.
Outdated website design is the first step toward performance decline. Modern trends are applicable not only to new projects but also to refreshing old ones.
Many trends share a common trait—they make pages clearer and more engaging. Some innovations can also reignite interest among your regular audience and offer a fresh perspective on familiar things.